Branding and Packaging Design for Quality Haylage & Bedding Producers
Our client was a Sussex-based producers of specialist grass products for the pet industry. The business has been family run for over a century and the last few years have been about developing and expanding the Easy Pack Brand.
The brief was to develop a new look brand and packaging for the range of products for the small pet and equestrian industry. We were asked to produce engaging and attractive packaging for products that are similar in nature, but to appeal to differing markets.
A fresh and traditional looking brand identity design with a strong farm and natural appeal, the brand style works easily with large bag packaging and for print and online advertising. The brand has been created to adapt across different types of products for different markets. This has allowed the product base to expand yet maintain the brand identity.
The brand has since been utilised in a wide range of marketing materials, including print advertising, stationery, outdoor banners and flyers.
Easy Pack Haylage Limited
How we helped
- Brand Identity Design
- Packaging/Label Design
- Printed Marketing Material Design
- Digital & Print Advertising Design